Thursday, September 26, 2013

More Market Research and Holiday Planning.

I recently joined and online group for stuffed animal/plush/softies designers looking to improve/sell their patterns. It is still new, but so far the conversations have been good, kind, and helpful.

So I was spurned on to purchase a few patterns from popular designers, and am planning to make them up as holiday gifts. (with $ i made selling on etsy, no less!)

I then went on another free pattern download spree and have been looking at lots of patterns this past week.

Craftsy is a goo place to look for free patterns. they carry quilt, clothing, craft and toy patterns, as well as knitted and crochet and other goodies.
Modern patterns are not as confusing, most of the time.

In looking at all these patterns I learned a few things about myself as a PATTEN USER.

1. I like pretty first pages (covers) that DON"T smack of having been made in MS Word.
2. I don't care for step by step color photos.
3. I don't care for first page (cover) that is in landscape format, especially if it is the PDF in a portrait layout....

The reason WHY I like/don't like these things is that I PRINT OUT MY PATTERNS and then store them in sleeves in a binder.
1. is just an attractiveness/ professional-feel thing, and I know that I shouldn't judge a book by it's cover, but it is the first thing I see when opening the PDF, and my binder.
My first patterns were made in MS Word, and I am now playing around with other software to try and insert more personality/attractiveness.)
2. INK, it comes down to ink, which as we all know is money. I often don't print the pages, but instead read them on my computer. Now my computer is on the opposite side of the room from my sewing machine and if one is on, the other is off. Now I know many will disagree with me, but I see that I will NOT being doing photos for EVERY step, but just those that need it. I like B&W illustrations, and can do them for most things. Maybe I should look into doing both format for my customers? OPINIONS?
3. I know WHY patterns are done in this format, it is a common format for printed patterns to be sold in. and if I ever do manage to get my patterns in local stores I may just follow suit, but you won't find my PDF's done in that format.

I downloaded a lot of free patterns, discarding immediately those that were just a pattern page and few words on how to, or worse, a link to a tutorial. That isn't too helpful when you are just studying patterns, not actually interested in making the project.

Yes I did download several patterns that I will never make up, patterns for dolls, animals, quilts, clothes, even though I may not ever produce a quilt pattern, I can learn about what I would want my pattern to look like my looking at them.

Have you spent time looking at PDFs? what do you like/dislike about the ones you have seen?

I would recommend heading over to Craftsy and taking a look, keep the upcoming holiday season in mind, try something new.

Off to the sewing machine now, the fake fur is calling to me.

Market research is never ending, so don't expect me to stop posting about it anytime soon. :)

1 comment:

  1. I'm just working on my first downloaded dress pattern, and for me clearly drawn B+W drawings are better than photos. The one I'm doing had the fabric requirements 10 pages in (after fitting pattern alterations) rather than with the body & garment measurements. So frustrating! Previously I've only downloaded bag patterns, none of which have been used, yet.